Real Stories From Life at a Dealership

People are the experience

Validation Thru Public Affirmation

Sierra Motors        “One Low Price, Plain and Simple…ALWAYS !”

 

 CALL TODAY  @800.571.0275 

 ericp

http://www.sierramotors.net/HomePage

Life throws you hardballs at a speed of which mere mortals cannot even swing at. God grants you opportunities through loss to walk toward his light in this unjust world.

I don’t have the knowledge of why this happens…I only have the feelings that have resulted. I have decided to share with the help of the written word my life’s experience.

This blog is the result of of over 30 years of moments locked in my head about my life in the automotive business. Sometimes these tidbits will leave a smile, sometimes will make you think, and sometimes will open up your memories of your own life.

The reason you get an emotional response to my stories is simple. I write the truth from my heart of the human experience and that connects us all together. By connecting with you I am connecting you with me. With connection comes the hope of understanding…and this I need.    

Along life’s path, some of us pick up some very special friends.  Barry Kluger is one of mine, for we have experienced the same type of loss. Barry Kluger is Managing Partner of Kluger Media Group and was Senior Vice President of VH1 and Viacom. A piece of advice from a friend like Barry is worth its weight in gold. Barry suggested that I submit some of my short stories to be published.  Amazingly enough this Sage was right! I am now published.

There is no more validation than the public affirmation of one’s faith. MY BLOG with the help of a jolly old elf, Jim Greenleaf, who begin in auto sales the same day I did, at my side. {and is this day is my Finance Manager right here at Sierra Motors in Jamestown, Ca.,}

In 1983 we started on a quest to conquer and take over the sales floor of our home town GM Dealership in Southern California, it was a time when the Industry was experiencing the biggest down fall in sales and production. As you might remember, here’s one of the best examples of the creative genius of GM; the Chevy “CITATION”, chevrolet-citation-2doesn’t that sound like your getting a ticket?

 

 

 Sorry …I digress.  Where was I… oh yeah … I’m now published and not only published but I’m the lead story in this number one insiders Automotive publications in the Country.

GetAttachment

 

 

Auto Dealership Monthly goes out to every auto dealership in the country. The asked for a humorous story, on page 5. Now is the validation or what?

 

 

 

 

 

A even bigger affirmation for me is when a friend, family member, a peer or even just a reader is so moved by a story to leave a comment. Wow! It makes it all so worth it.

Here now are some of those comments:

Patricia Mansel

Eric, Great story. Sorry I don’t remember the trip. You did a great job with it and we look forward to any more stories you want to share. Love, Aunt Patricia

  KANSAS TO CALIFORNIA
3 #
J & K

Eric, I can see how easy it would be to get hooked on hocky. I realy enjoyed the game we went to about three years ago. A good story. now lets go fishing. jp

J & K
1
AT THE STANLEY CUP
1 #
aunt bonita

enjoyed reliving our trip to ca. painted desert is still beautiful!!!! thank you, you did a great job.
love, auntie bon

aunt bonita
1
KANSAS TO CALIFORNIA
3 #
Kim Moser Johnson

Eric, what a beautiful story – I knew Mike from grade school, actually from church. Terrific family and great friend. Glad to hear he’s “down south” with me – I’ll try and look him up. Thank you for these stories, Goose! Much love to your family, Kim

Kim Moser Johnson
1
RUNNING, READING AND NEIGHBORS
4 #
J & K

Eric
Great story and we remember those days well, why do you think we moved? The wind is still there, so we hear. J&K

J & K
1
SEARS FOR ENTERTAINMENT
1 #
Brenda Robinson

Hello Eric,
That was quite an interesting story about our arrival into
the neighborhood. Yes one should not be judged by the color of one’s skin.
Mike, my cousin,lives in Temecula with his wife and 3 kids. He is a criminal defense lawyer for San Diego County.
Best wishes to you and your family,
Brenda

Brenda Robinson
1
RUNNING, READING AND NEIGHBORS
4 #
centerforrespitecare

Greg is pretty amazing. I wonder if he could get a break on being a bit late on Wednesdays from an understanding boss? And if not, maybe Greg’s calling is in the nonprofit sector, or somewhere other than where he is now

centerforrespitecare

http://centerforrespitecare.wordpress.com

1
LATE FOR WORK
2 #
J & K

We do need more souls out working like Greg and his familly so that others may have life. What a blessing to have worked with and known someone like Greg. J&K

J & K
1
LATE FOR WORK
2 #
J & K

Hi ya son, this turned out to be a story to remember and you did a great job telling it. Think of how many people came out to Calif. on Route 66. Anyway, keep up the great work, we are proud of you. Dad and Kay

J & K
1
KANSAS TO CALIFORNIA
3 #
ericprothro
sierramotors.net
efpro@msn.com
209.78.161.37

Thank you and yes I met Brenda in the sixties at Mikes home. Where is Mike?

ericprothro

http://www.sierramotors.net

1
RUNNING, READING AND NEIGHBORS
4 #
Dee Robinson

Bless your heart. That was an absolutely beautiful story, Eric. Thank you so much for sharing that. Much love, from my family to yours. P.S. You do know that Michael and Brenda are cousins, right? (small world)

Dee Robinson
1
RUNNING, READING AND NEIGHBORS
4 #
Anonymous

So Eric I remember a Trip we took in the Ranchero to a Beach Boys concert. You, Charlene Jordan, me and Don Boyer. I remember waking up in the back just in time to wake you up while driving off the side of the road. Crazy stuff. As I recall it was a long hot day at Angel’s Stadium. Fun times. Pa

1
PINSTRIPING
1 #
Anonymous

Yes those were the good old days!!!! Who knew we had espionage training while selling vehicles for a living.
Long live Linda .

Your friend,
Rick

1
THE GLASS IN THE OFFICE
1 #
Rick Abercrombie

Eric,

I forgot about Mike, that was great remembering him .

Your Bud,

Rick

Rick Abercrombie
1
INDEPENDENT LIVING
1 #
Carla Leopardo

GREAT story Eric! I think it may be a myth though! No teenager would do such a thing. Would they?

Carla Leopardo
1
REWARD FOR JULIE
1 #
Uncle Bill and Aunt Pat

Eric.

Jim and Betty were able to pull up web site,they really enjoyed the story…
Betty said it really touched Jim..

Keep up the good work..

P.S. We’re leaving for Reno Tuesday..

Uncle Bill and Aunt Pat.
1
Chicken Kid
1 #
Pamela Watson Gwin commented on your post
     
   

“Based on what I read you seem to be doing this in fine style. Keep up the good work. God is with you.”

 

 
Uncle Bill and Aunt Pat.

Eric I love this ..
Keep up the good “WORD’S ” and good Writting….

Love Aunt Pat.

P.S/ I will be checking in..

Uncle Bill and Aunt Pat.
1
The Legacy of Jack
1 #
Uncle Bill and Aunt Pat.

We both enjoyed your ride…
Our prayers our with you, and Mike..

With our love..

Aunt Pat.& Uncle Bill

Uncle Bill and Aunt Pat.
1
FIVE DEER TRAIL
1 #
ericprothro

Laugh, please laugh

 

Leah Alexander

Thanks, Eric. You’re da bomb!

 
Leah Alexander
 
HAPPY WE MOVED HERE
4 #
Carla Leopardo

Congratulations on your move Eric. It sounds like you have exactly the right frame of mind to stay in business and thrive, and in such an amazing place. I think you made the right move and I hope you will be happy there for a really long time! Cheers and good luck! Carla Leopardo

 
Carla Leopardo
HAPPY WE MOVED HERE
4 #

   
Here also are some comments from my peeps on Facebook    http://www.facebook.com/home.php  

Craig P. Earl sent you a message on Facebook…

That will be interesting. It will be fun to hear what you have to say.
I had asked my question about the articles because they are all very professionally done, and I was thinking that maybe you were grabbing them from some publications. It’s obvious that you’ve developed a talent that I was unaware of. Keep up the good work.

Pamela made a comment about your link:

“You are a good friend Eric Prothro.”

Alene Cates sent you a message on Facebook…‏

“Debbie read me the story on the dealership, we tryed to figure out who it was, think we did.”

DeeDee Hanson made a comment about your link…‏

“Love that! I learned how to drive in that parking lot…”

Cynthia Shook-Hart made a comment about your link…‏

“I loved this one. Actually made me miss “home”. Yep, silly me, still missing Lancaster.”

Wayne Evan Foss made a comment about your link…

“Eric, the greasy guy with no shirt, he’s still here, in fact, I think he cloned himself many times.”

RE: ZR-1

That is a very cool and memorable sale!!!  You have quite a few great ones that I have heard…    Not to brag, but my two most memorable car sales day includes a 5-1/2 car sale sunday(non-tent sale, 2 appt’s, 1-2 car fresh up sale) and a two new corvette(nassau blue & silver) sale thursday at $18k over MSRP…  We were only paid 20% at that time w/%5 extra for over 12 cars in a month.  I don’t remember the exact voucher amount, the pack was only $2500 then, but the total voucher(s) was over $5k, I think Bill Penn was not happy…  Not long after and after leaving the floor a flat was paid for vette sales irrespective of profit(not good for motivation). 
Hope things are going well for you and yours, I still would like to visit in the not-so-distant future.  Really enjoy your writings and info, stay in touch…
Your Friend, Associate, & Biking partner Always,
Mitch

Michelle Prothro made a comment about your link on her Wall…‏

“Wow it is really cool to read about our family. I never really met any of my Papa Lloyds side of the family, I dont think anyways?well besides Corky and Jimmy. Have you written any others?”

Re: In the Forum‏

Excellent. Dave Atkins.

Pamela Watson Gwin made a comment about your link…‏

“Very thought provoking. Greg is a hero to so many. Thank you for sharing. Your reward will be in heaven Greg as well as on every face of the people you serve.”

July 1, 2009 Posted by | automotive, barry kluger, blogs, chevy, eric prothro, friends, gm, sierra motors | , , , , , , | 1 Comment

A NEW CAMARO

Sierra Motors        “One Low Price, Plain and Simple…ALWAYS !”

 

 CALL TODAY  @800.571.0275 

 ericp

http://www.sierramotors.net/HomePage

SPORTY GIRLFRIEND, SPORTY CAR

 

Being in the car business for 26 years I have been on a lot of test-drives, mostly uneventful. Once in a while a driver can get away from you.

 

The new Camaro Z-28 was an impressive car. It had the designation H.O., for high output. The unmistakable V-8 rumble brought a note of performance. It could be matched with a five-speed manual transmission. T-tops seemed to make the car complete. A great road car, built for the enjoyment of the driver.

 shaughn-3

Vern came into the dealership and was immediately drawn to the new Camaro. He asked questions about the cars performance. I told him about the fuel injection, the Goodyear Eagle tires, five-speed transmission and rack & pinion steering. We talked acceleration and top speed. Vern seemed very interested in the limits of the Camaro. The only thing that seemed out of the ordinary was that Vern was 83 years young.

 

I grabbed a dealer plate and made a copy of his driver’s license, ready to go. You gotta love the sound of the V-8 when it comes to life, nice and throaty. Vern seems very comfortable behind the wheel. He heads straight for the freeway. So far everything is good. As Vern pulls onto the freeway, he has his foot heavy on the accelerator.

 

From 50 mph to 100 mph takes only a couple of seconds when you are on the gas hard. “VERN!!!” I said loud and direct, but receiving no response. Vern kept his foot buried on the accelerator. We shot passed 120 mph…a lot of things crossed my mind…from this is a dangerous speed to this guy is 83 years old.

I actually yelled at Vern “SLOWDOWN!!!”. Vern looked at me with his foot still on the gas and stated emphatically, “Look I got a sporty younger girlfriend and I need a sporty car”! I didn’t think Vern was very happy with me as we ended the test drive. He said that he would be back tomorrow and would let me know. “Great… another passenger on the be-back bus”, I muttered to myself.

 

The next day to my surprise 83-year-old Vern came in with his 75-year-old sporty younger girlfriend. He told her all of the performance specs and how great it drove. She listened and nodded. He wrote a check for the new manual transmission Camaro Z-28 with t-tops and signs all of the paperwork. They are both all smiles.

 

He burnt rubber pulling away from the dealership and got scratch going into second and third gear. Sporty indeed.

 

EP

 

 

May 25, 2009 Posted by | chevy, eric prothro, jamestown, new camaro, sierra motors, sporty young girlfriend | , , , , , | Leave a comment

THE PLAID SUIT AND A SIX PACK

Sierra Motors        “One Low Price, Plain and Simple…ALWAYS !”

 

 CALL TODAY  @800.571.0275 

 ericp

http://www.sierramotors.net/HomePage

THE PLAID SUIT AND A SIX PACK

We all have our stereotypes. How we judge people by type or occupation. But who do you know that actually fulfills their look, implicitly? During my life in car sales there has been only one, Rick, who actually owns a plaid suit? No, no, no… a different plaid suit for every day of the week? He might have had enough to cover the whole month. It seemed like a never ending visual assault of plaid.

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Not just plaid sport coats, but plaid suits. Sometimes even with plaid ties. Now that I think about it…plaid socks. What an eye full. Rick joined our cast of characters and never looked back. If you ask him he’d say he was there first.  Rick has even been likened to a cockroach. Nothing, I mean nothing, not even a nuclear blast could remove Rick from the dealership.

Aside from his attire, Rick has an exceptional skill of listening, listening for the little things that can make all of the difference.

Springtime on the lot and Rick greets a nice family, a typical family with Mom, Dad & 2.3 kids. They meet, they talk, and they find common ground. The Husband mentions the fact that he drinks about a six-pack a day and the wife shares her discord.  They are interested in a Pickup. They settle on a well equipped one and go for a test drive. After the drive they are all in agreement that this is the right truck for the family and Dad in particular enjoys the fit.

The Husband then says “I hafta get back to work”. The wife says, “No problem, I’ll finish up the negotiation.” It was little different than normal, but no problem. Rick and the wife fill out all of the paperwork. Rick makes his presentation of all the figures. He goes over the selling price, the trade value, the down payment and the monthly payment. She looks everything over and says “well this sure is the right truck” and the kids all smile, “but the payment is about $25 over our budget”, sadly she shared.

A moment to reflect and then Rick ask’ a simple question, “What does a six-pack of beer cost”?  She answered with a frown, “About five dollars a day.” Rick leaned over to the wife. “Do you think that your husband would cut down on his beer drinking in order to get his new truck” CCP0014411_P

She starts to smile “I can do better than that”. So she calls her husband at work. “Honey, I’ve got a deal for you”. “If you agree to only buy a six pack every other day, you can have your new truck”. There is a lengthy pause. “Yes, I’ll do it” says the husband finally, anxious to get his new truck.

Now the wife says to Rick “I have been trying to get him to cut down on his beer consumption for years and you finally did it, thank you”. “I will never buy from anyone else!”  She had gotten everything she wanted and more; his truck, her payment and an agreement to cut down on alcohol consumption. All courtesy of the guy in plaid, Rick, who listened to the little things. 

 Rick smiled as they hugged and the kids cheered, finished with the delivery Rick got off work and went and had a beer… or six.

 EP

May 15, 2009 Posted by | chevy, jamestown, pickup truck, plaid suit, sierra motors, six pack, skill of listening | , , , , , , | Leave a comment

Show Me Your Hand

Sierra Motors        “One Low Price, Plain and Simple…ALWAYS !”

 

 CALL TODAY  @800.571.0275 

 ericp

http://www.sierramotors.net/HomePage

 

Some people are larger than life. Some people have an even larger opinion of themselves. Physical size does give an advantage in a lot of situations. Not just being bigger than most people, but, to be willing to use that advantage to inflict your will on others can put you in a dominate position. Combined with a well known reputation for willingness, and adding a actual enjoyment of hurting people, will get a lot of people so see things your way.

 

Bill came into the dealership to buy his wife a car. He knew how things would go… and it better be his way. The process started very simply with Bill and his wife coming on the lot looking for a Corvette. Bill set the tone with the salesman early by telling him, “This is how this is going to work”.

 

As luck would have it their salesman was a “green pea”, with less than two months in the business. Instead of following the normal sales procedure, Bill dictated how things were going to happen. Normally the salesman drives the car off the lot, not with Bill calling the shots. He drove and then his wife drove. Somehow the salesman made it through the test drive.

 

Visibly shaken but still moving forward, the salesman followed the customers into the write-up booth. They were ready to move into what they perceived as the negotiation phase. They of course would get a deal… their way.

 

Who is your favorite person to play poker with? Can you describe them? I can. It’s the guy that I play against that shows me all of his cards up front.

 poker

The salesman had no control over the situation. A great time for a manager to get involved or to; ‘Take Over the Sale’. We are in a small office, just Bill, his wife, the salesman and I. We start to fill out the sales worksheet, bill tells his wife, “Go home and get the checkbook. By the time you get back I will have these guys just where I want them.” I knew right then that I had him.

 

We filled out the worksheet with the price that was on the window. Bill stated that there was no way he was paying that. He laughed at the worksheet. I stayed seated calm and in control. Bill stood up and acted physically threatening. I was unmoved. He pounded his fist on the table, he yelled, he demanded, but I just sat. After all he couldn’t leave his wife was in the car. We went through 20 more minutes of this behavior and believe me the salesman was sweating up a storm. I just sat waiting for the right moment. I didn’t think the salesman was going to survive what he thought was stress.

 

Bill’s wife finally came back. She walked into the office with a smiling from ear to ear because she was getting a Corvette. Chevrolet-Corvette-C6-026-330055

With a big smile she said “Ok Honey, how much do I write the check for”? Bill’s giant ego left him no choice. He had already told his wife that he would have us where he wanted by now. So Bill put on his best “I won again smugness” for his wife and pointed to the number on the worksheet. It was the same number that had been there from the start, before all of the pounding, stomping and threatening. 

 

I knew that whatever number was on the table when his wife got back they would pay. Bill said so. He wasn’t going to loose face with his wife. Easiest negotiation I can remember outside of one price selling.

 

EP

May 14, 2009 Posted by | best price, chevy, corvette, eric prothro, poker, sierra motors | , , , , , | 2 Comments

The Legacy of Jack

Sierra Motors        “One Low Price, Plain and Simple…ALWAYS !”

 

 CALL TODAY  @800.571.0275 

 ericp

http://www.sierramotors.net/HomePage

The Legacy of Jack

 Who is the most important co-worker that you have ever worked with? Most of us have worked with a lot of people, hundreds at least, maybe, over a thousand. Some of them have been very memorable, some you would like to forget. But who has actually affected your job and life? Let me tell you about Jack.

 In 1983, when I broke into the car business, the top dog in the store was Jack. He sold the most. He was there the longest. He took care of all of the Owners’ personal customers. He had a customer following that seemed like an endless supply of buyers. When we went through training, Jack trained us on the delivery process. He was a master of going over the new car in a methodical, yet comforting delivery that would ensure repeat business.

 Jack openly stated that one of his best skills was that of a bus driver. Not the public transportation kind, but the “If you don’t do things my way you will get run over by the bus named Jack” kind. He was even complete with sound effects. Whenever someone was about to be or had just been run over by the bus, Jack would come out to wherever was the biggest group of people and simulate the sound of a bus going through the gears and then running over something with a “thump, thump” sound. He would do the bus braking, putting it in reverse and backing over the victim again. Then he’d pull forward again to run over the poor schmuck a third time. All with the “thump, thump”. He smiled and loved to make a public display of all who opposed him or maybe talked to one of “HIS” customers.

 My Uncle Corky was in the dealership looking to order a new Corvette. He was working with Jack and realized that I worked there. So he told Jack that he would really like to buy from me if possible. Jack amazingly said no problem. He got me involved and walked me through the process of making my first factory order. Everything was finished, we took the deposit and said good-bye to my Uncle. My first week on the job and I already had a Corvette order. Jack was very polite and accommodating.

84bronze1

 Jack then pulled me aside and explained to me that the Corvette order would take at least a couple of months and in no uncertain terms that I would no longer be there and he would get the sale anyway. Then he walked away. I realized that this business might be a little tougher than I had anticipated, but I was no quitter. Let’s dance.

 It was about a month later when things came to a boil. Saturday lunch had just arrived for the sales department. The store used to buy lunch for the sales department on Saturdays. Jack went to get his. When he opened it up somebody had taken a bite out of his sandwich. Jack was out raged,” Nobody touches my lunch.” Jack started literally screaming that whoever did this was going to be fired. He was making an unbelievable scene over a free lunch. The store manager came to see what all the yelling was about, he ran into raving maniac Jack. The manager asked Jack to quiet down and explain to him what had happened.

 Just being questioned at all sent Jack into a complete frenzy. Then the threats started. Fire whoever did this or you all will be gone. Then he came up with his best idea yet, fix this immediately or I will quit and go over to your competitor and take all of my business with me and put the whole dealership out of business. Jack was really proud of himself. “That’s it…I quit” yelled Jack. He assumed that when the owners found out what had happened that they would beg him to come back. He thought that this brilliant move would totally solidify his already lofty position. I guess they didn’t feel the same way.

 The first thing that I noticed when I came to work Monday morning was that the dealership wasn’t closed. It was business as usual. A customer came in and asked for Jack. Someone else took care of them and sold the car. It actually got better without Jack. It became what was best for the store not Jack. When my uncle’s Corvette came in I was the one still working there and delivered it to him. The first of six Corvettes he bought from us.  Jack didn’t fair well at the other dealership. Most of the customers didn’t follow him. He only stayed in the business a little longer. I heard that he became a prison guard.

 I have always remembered what my Mom would call “getting too big for your britches”. Nobody should think that they are the business. It can and will survive without me or anyone else. I’m better off as a servant of all of those that work with me, to help them prosper. To get the customer what they want & need.

 Most importantly…Don’t be a “Jack”…

 

EP

May 11, 2009 Posted by | 1984 corvette, Chevrolet, customer satisfaction, dealerships, eric prothro, jamestown, motherlode, sierra motors | , , , , , | 2 Comments

CAR BUYING QUESTIONS

Sierra Motors        “One Low Price, Plain and Simple…ALWAYS !”

 

 CALL TODAY  @800.571.0275 

 ericp

http://www.sierramotors.net/HomePage

CAR BUYING QUESTIONS

 

 I started selling cars in 1983. A long time salesman told me that I had missed the “heyday of the car salesman”, but that I should still do fine. Heyday could be defined as both the time before laws and regulations to protect consumers from predatory practices and when there were great profits to be made. In 1983 new trucks still did not have MSRP stickers in the windows. We were taught how to arrive at a starting price. Actually we were taught how to avoid the price and to focus on selling the product not the price.

 

 I soon found myself, at 24, to be the only person under the age of 40 on the sales floor. Working with “seasoned” vets gave me the education of a lifetime. The things that I have heard being said and the techniques that have been deployed are near impossible to believe if I hadn’t seen and heard them firsthand. As these guys did it, a car sale is an art form. To do the impossible was an everyday occurrence.

 

 It was an art form to take a total stranger and within hours to know everything about them and how to use it to close a sale. One of the single greatest compliments a car salesman can hear is “ we really didn’t come to buy a car today”.

 

 If you have any questions about car buying or selling, just ask. Do you want to know how those crazy worksheets, especially the four square, that sales use really work? I can explain in detail. What is true cost? How to be a great buyer or seller? What really makes someone completely satisfied? What goes on when the salesman goes in to that little room and talks to the guy behind the curtain? How to apply sales techniques to your job or life? Whatever the question, let’s try to answer it.

 

 I have worked at small town dealerships and I have been in dealer management of large auto groups with over 100 dealerships. I have been a liner, salesperson, closer, team leader, sales trainer, finance manager, desk manager, new car manager, general sales manager and general manager. I even stayed at one dealership for 15 years. Chevrolet, Cadillac, Toyota, Scion, Ford, Lincoln, Mercury, Pontiac, Buick, GMC, Oldsmobile, Chrysler, Dodge, Plymouth, Hyundai, Mitsubishi and Daewoo are most of the brands I have managed.

 

The current environment that I work in actually put’s our best price, upfront, on every vehicle everyday. Our salespeople are paid on customer satisfaction not how much you spend. We have an industry leading policy that you can’t buy the wrong vehicle with a seven day, 500 mile full refund policy. No questions asked. That is why I am at Sierra Motors in Jamestown, Ca. Visit us at http://www.sierramotors.net/  One low price, plain & simple…always.

 

 One thing is a constant; everybody needs a friend in the car business. I’m that friend. Any questions, contact me directly at efpro@msn.com.

 

EP

May 6, 2009 Posted by | car saleman, chevy, dealerships, ford, gmc, msrp, sierra motors, toyota, trucks | , , , , , , , , | Leave a comment

2010 Camaro RS

Sierra Motors        “One Low Price, Plain and Simple…ALWAYS !”

 

 CALL TODAY  @800.571.0275 

 ericp

http://www.sierramotors.net/HomePage

2010 CAMARO RS

 

On any Saturday the dealership expects traffic to pick up significantly. Not so lately. This weekend was different. Why? Sitting front and center is the star of our franchise; the 2010 Camaro RS. Customers came to see the Camaro, Young and old. Affluent and base. It actually makes people feel good to see it.

 

For a multiplicity of reasons, from waxing nostalgic, to I just want to feel better about what an American company is capable of doing. How can you not feel good? With both classic late 60’s lines and a bold fresh look that just says yes. Yes, this is how I want to feel. Yes, this is how I want to look. Yes this is what I’ve always wanted. Yes it’s one of the rare times when the Id and the Ego can exist in the same space.

 

The smile on the faces of the people when they see the 2010 Camaro is unmistakable. It’s one that you don’t see too often these days. The Camaro has a 29 mpg rating and a price under $30,000, affordability and economy along with beauty. It is when the unattainable dream is suddenly within your grasp.

 

My advice to you is simple. Live the dream. Drive the new Camaro. The dream date that you never got to go on is here, ready, waiting and happy to go.

 

—-  Specifications  —-

Price 

 

Production 

 

Engine 

6.2 liter V8

Weight 

3860 lbs

Aspiration 

natural

Torque 

408 lb-ft @ 4500 rpm

HP 

422 hp @ 5000 rpm

HP/Weight 

9.1 lbs per hp

HP/Liter 

68.1 hp per liter

1/4 mile 

0-62 mph 

Top Speed 

(from Chevrolet Press Release)  Chevrolet Unveils The 2010 Camaro – A Fun, Efficient Sports Car For The 21st Century

  • All-new, world-class sports car

  • Fuel-efficient, 3.6L direct-injected V-6 delivers an estimated 26 mpg on the highway

  • Range of fuel-saving, six-speed transmissions standard on all models and powertrains

  • Powerful SS models equipped with LS3 V-8 (manual transmission) and L99 with Active Fuel Management

  • Advanced vehicle technology, including Bluetooth

  • Designed, engineered and built with GM’s global development process

Advanced powertrain technologies, including engines with direct injection and Active Fuel Management, enable a satisfying balance of exhilarating performance and good fuel economy.

“The new Chevrolet Camaro delivers a thoroughly modern, advanced package of performance, comfort and technology,” said Peper. “It’s a sports car for a new generation of enthusiasts that doesn’t forget the heritage that helped make the original a cultural icon . That is no small feat and it took a worldwide commitment to achieve it.”

Indeed, the 2010 Camaro exemplifies GM’s global development process. The design concept originated in the United States; engineering was directed by GM’s global rear-wheel-drive team in Australia; validation was conducted on roads around the world and assembly will take place at GM’s award-winning Oshawa facility in Canada.

 

 

Product highlights include:

  • Sleek styling with contemporary cues and 10 available exterior colors

  • LS and LT models offered with an advanced, 3.6L direct-injected V-6 engine with variable valve timing and a choice of six-speed manual or automatic transmissions

  • SS model offered with 6.2L V-8 – including fuel-saving Active Fuel Management on automatic-equipped combinations – and a six-speed manual transmission

  • Four-wheel independent suspension system, including a 4.5-link rear suspension

  • Variable-rate power steering with the rack mounted forward of the front axle for greater driver feel

  • Four-wheel disc brake systems standard on all models, including four-piston Brembo calipers on SS models

  • Stabilitrak stability control system and traction control standard on all models

  • Competitive/Sport modes for the stability system offered on SS models, including launch control on SS models equipped with the six-speed manual transmission

  • Family of 18-, 19- and 20-inch wheels

  • Detailed interior with heritage-inspired design, excellent attention to detail and available ambient lighting via LED light pipe technology

  • Robust body structure and exceptional build quality

  • Six standard air bags, including head curtain side-impact air bags and front seat-mounted thorax side air bags

  • RS appearance package available on LT and SS, including HID headlamps with integrated halo rings, spoiler, specific taillamps and 20-inch wheels

The new Camaro also has technologies that enhance performance, comfort and convenience, including:

  • Bluetooth phone connectivity

  • Premium Boston Acoustics audio system

  • USB connectivity

  • Ultrasonic rear parking assist (late introduction)

  • Remote vehicle starting system

  • OnStar

  • XM Satellite Radio

  • Additionally, details such as frameless door windows with automatic indexing glass contribute to the overall feeling of quality, substance and technical prowess.

Design details

With a design that is very faithful to the original concept, the 2010 Camaro is a 21 st century sports car that acknowledges its heritage. A long front dash-to-axle and short rear deck give the Camaro classic proportions, while a sleek windshield profile, wheels pushed to the corners and muscular fender forms are modern elements that reinforce its advanced engineering – and give the car a decidedly aggressive stance.
Elements such as a forward-V shape at the front of the car and “gills” in the rear quarter panels are distinctly Camaro cues, as are the broad rear fender “shoulders.” Those elements make the new Camaro instantly recognizable, but their execution is smoothly integrated into the contemporary exterior form. A family of large, 18-, 19- and 20-inch wheels also contributes to the Camaro’s modern appearance.
“The new Camaro is just that – new,” said Ed Welburn, vice president of GM Global Design. “We acknowledge the nameplate’s strong heritage in the design, but recognize that keeping this modern sports car relevant meant more than simply honoring a classic car. The line forms, stance and overall execution are consistent with other new Chevrolets.”

A well-executed balance of heritage, modern design and attention to detail also characterizes the Camaro’s interior. A pair of deeply recessed instrument binnacles that feature round gauges in square housings is a nod to classic Camaros, while an available ambient light package offers advanced LED light pipe technology to give the cabin a distinctive and inviting glow. Cloth upholstery is standard; heated leather-appointed seats are available.

Details such as large, chrome-trimmed controls, low-gloss surfaces and premium fabric or acrylic appliqués convey a richness that is unprecedented in previous Camaro models – and challenge its contemporary competitors. More great detail is evidenced in the available center-console gauge cluster, which takes its cue from a similar option on 1969 Camaros. It displays oil temperature, oil pressure, state-of-battery and transmission fluid temperature, all highlighted with modern LED backlighting.

Powertrains

 

An advanced, efficient 3.6L direct-injected V-6 with variable valve timing is standard on LS and LT models. Direct injection technology helps the engine deliver more power through increased efficiency, while maintaining fuel economy and lowering emissions. That means less fuel is consumed and lower emissions generated – including a 25-percent drop in cold-start hydrocarbon emissions.
The Camaro’s 3.6L engine also employs variable valve timing to optimize performance and fuel economy across the rpm range. It is rated at an estimated 300 horsepower (224 kW) and 273 lb.-ft. of torque (370 Nm). A six-speed manual transmission is standard with the 3.6L engine; a Hydra-Matic 6L50 electronically controlled six-speed automatic, with TAPshift control, is available.
The high-performance Camaro SS is equipped with a powerful 6.2L V-8, with a choice of a six-speed manual or six-speed automatic transmission. Standard, manual transmission-equipped models receive the LS3 engine, estimated at 422 horsepower (315 kW) and 408 lb.-ft. of torque (553 Nm). The LS3 debuted on the 2008 Corvette and uses high-flow cylinder heads based on the Corvette Z06’s LS7 engine to enable great low-end torque and high-rpm power. It is paired with a TR6060 six-speed transmission.

A new, L99 V-8 engine is used on automatic transmission-equipped SS models. It is based on the LS3 and carries all of its high-performance design features, but also includes GM’s fuel-saving Active Fuel Management feature. It enables the engine to run on only four cylinders during light-load driving conditions, such as highway cruising, to improve fuel economy. The V-8 is estimated at 400 horsepower (299 kW) and 395 lb.-ft. of torque (535 Nm); and it is matched with a Hydra-Matic 6L80 six-speed transmission. This combination delivers an estimated 23 mpg on the highway.

Body structure and chassis

 

The 2010 Camaro is built on GM’s global rear-wheel-drive architecture, with a strong body structure that enhances safety, quietness and handling. World-class build quality and attention to detail are enabled by features including one-piece body side stampings and very precise tolerances between body panels.
Front and rear independent suspensions are mounted to the rigid chassis, including a multi-link strut arrangement in the front with a direct-acting stabilizer bar and a double ball-joint configuration; and a unique, 4.5-link rear suspension that is double-isolated from the chassis for smoother, quieter driving experience.
Camaro offers two suspensions. LS and LT models receive an FE2 (sport) suspension, while the SS receives the FE3 (performance) suspension, including a lower ride height. Each is tuned to match the performance capabilities of their respective powertrains, as are their wheel-and-tire combinations.

A variable-rate rack-and-pinion power steering system mounts the rack forward of the front axle, for more direct action, an enhanced feeling of driver feedback and better weight balance.

Brakes and chassis control

 

Four-wheel disc brakes with ABS are standard on all models. LS and LT models receive single-piston calipers all around, with mass-reducing aluminum rear calipers. SS models have larger rotors that are acted upon by four-piston, aluminum Brembo calipers at all four corners. They are designed to stand up to the severe use encountered on road-race tracks, delivering excellent feedback and pedal feel, as well as fade-resistant performance during racing.
GM’s StabilTrak electronic stability control system is standard and incorporates traction control. The system on SS models includes Competitive/Sport mode that is adjustable for performance driving, such as on a racetrack; it also includes a Launch Control feature on SS models with the manual transmission. It enables quicker, more consistent takeoffs during performance driving.
Safety

 

Designed to protect occupants before, during and after a crash, the Camaro offers a comprehensive system of safety features – starting with a robust body structure and integral safety cage around the passenger compartment. High-strength steel and ultra high-strength steel are used in key areas throughout the structure.
Safety technologies integrated in the Camaro include:
 

 

  • Driver and front-passenger dual-stage air bags

  • Driver and front-passenger seat-mounted thorax side-impact air bags

  • Head curtain side-impact air bags for front and rear seat occupants

  • Front seat safety belt load limiters and pre-tensioners

The front passenger detection system senses children and small-stature adults and suppresses air bag deployment when appropriate.

Standard OnStar service assists after a crash. With OnStar’s Advanced Crash Response System, the vehicle automatically sends a signal to OnStar for assistance, even if the air bags don’t deploy.
Chevrolet is one of America’s best-known and best-selling automotive brands. With the largest dealer network in the United States, Chevy is the leader in full-size trucks and the leader in sales of vehicles priced $35,000 and above. Chevrolet delivers more-than-expected value in every vehicle category, offering cars and trucks priced from $12,120 to $103,300. Chevy delivers expressive design, spirited performance and great value with standard features usually found only on more expensive vehicles. More information on Chevrolet can be found at http://www.chevrolet.com.

May 4, 2009 Posted by | 2010 camaro, Chevrolet, chevy, cool, eric prothro, jamestown, sierra motors | , , , , , | Leave a comment

GM set to Reveal Viability Plan Details Today

Sierra Motors        “One Low Price, Plain and Simple…ALWAYS !”

 

 CALL TODAY  @800.571.0275 

 ericp

EP SIERRA MOTORS JAMESTOWN CA- Here’s the latest news from Detroit:

BY TIM HIGGINS • FREE PRESS BUSINESS WRITER • April 27, 2009

General Motors Corp. plans to announce details of its revised viability plan early this morning.
The troubled Detroit automaker is expected to formally launch a debt-to-equity exchange with unsecured bondholders early this week, presumably today, as part of its efforts to restructure nearly $28 billion in debt and to satisfy the White House’s demands for a healthy balance sheet.

GM faces a June 1 deadline to improve its restructuring plan and impress President Barack Obama or face bankruptcy. Obama’s auto task force had ruled that GM’s previous viability plan failed to go far enough in fixing the company, which is staying afloat on $15.4 billion in government loans. The company has lost about $70 billion over the past two years and has asked for as much as $14.6 billion in additional U.S. government loans.

GM Chief Executive Fritz Henderson has said the business plan could include additional job cuts and further plant closings. Many think the company’s Pontiac division will be axed.

 

April 27, 2009 Posted by | auto, best price, eric prothro, gm, jamestown, motherlode, pontiac, tires | , , , , | Leave a comment

Sierra Motors Radio Spots

Sierra Motors        “One Low Price, Plain and Simple…ALWAYS !”

 

 CALL TODAY  @800.571.0275 

 ericp

EP SIERRA MOTORS JAMESTOWN CA-  Here are 2 :30 spots currently playing on the local radio stations around the Mother Lode.

SIERRA Motors Are Yor Tires Tired? radio :30

 Are your tires tired?

 Cause Tires get tired?

Wouldn’t you get tired if you were on the road all day?

Why I’m getting tired JUST thinking about it.

Sierra Motors sells tires for less that never get tired.

ALL OUR TIRES ARE FILLED WITH NITROGEN THAT’S LIKE ADILALYN. AND THEY COME WITH SIERRA MOTOR’S FREE TIRELESS TIRE PROTEACTION PLAN, THAT’S RIGHT 24/7 WE DON’T GET TIRED WORKING FOR YOU.

THERE’S ONLY ONE WAY TO KEEP YOUR TIRES TIRE LESS AND THAT’S  BOY’S AT  SIERRA MOTORS HOME OF THE TIRE LESS TIRE. 984.5272 OR TOLL FREE @800.571.0271.

 

SIERRA Motors Body Shop radio :30

 

Whether it’s the first scratch, or, your last fender bender {we hear car crash} Sierra Motors Body Shop will turn your jalopy back into a jewel.

 Our color match specialist, our environmentally safe spray booth and our lifetime warranty adds up to your complete satisfaction.

 Remember for repaint, replacement, restoration or just plain repair; bring your ride to the guys at Sierra Motors call now 984-5272 or toll free @800.571.0271

 

 

April 25, 2009 Posted by | auto, best price, body shop, chevy, gm, gmc, jamestown, motherlode, sierra motors, tires, trucks | , , , , , , , , , | Leave a comment